Creative Campaign Manager

Develop and lead creative marketing campaigns across five international markets, turning strong advertising ideas into integrated campaigns that drive brand awareness, audience engagement and business growth. salary: EUR 3,000 to EUR 3,400 gross team: Marketing location: Riga, Latvia your responsibilities • Develop and manage the annual marketing campaign calendar across five markets, aligning campaign priorities with business objectives and local market needs • Create advertising concepts, campaign ideas, key messages, copy, creative hooks and video scripts for digital and integrated campaigns • Work with the Graphic Designer to develop campaign visuals and advertising materials, ready for localization and use across markets • Develop market-specific campaigns in collaboration with local Marketing Managers, taking into account customer behavior, competitor activities and product differences • Create video concepts, scripts and filming guidelines for local marketing teams to produce content for advertising and social media • Develop social media strategy and content guidelines to ensure consistent brand communication across markets • Work with the Digital Marketing team to develop and test different creative approaches, using campaign performance data to improve advertising materials • Analyze campaign performance, including creative concepts, messaging, formats and campaign setup, to identify what works best and improve future campaigns • Review localized campaign materials to ensure creative quality, consistent messaging and alignment with brand guidelines • Identify opportunities to reuse and improve successful campaign concepts instead of developing new campaigns from scratch what we're looking for • At least 3 years of experience in creative campaign development, marketing management, advertising or a similar role • Proven ability to develop original advertising ideas and concepts, from initial brief to finished campaign materials • Strong creative thinking and copywriting skills, including advertising messages, headlines, hooks and video scripts • Good understanding of digital advertising channels, particularly Meta, Google Ads and Performance Max, and their creative requirements • Experience working with graphic designers and content producers to develop advertising materials, including the use of AI tools for creative development • Understanding of how advertising creative influences campaign performance, with the ability to analyze results and improve campaigns • Strong planning and organizational skills, with the ability to manage multiple campaigns and priorities • Good understanding of branding, consumer behavior and social media trends • Independent, proactive and able to take ownership of creative quality • Excellent written and spoken English • Will be considered an advantage: experience in financial services, short-form video production or UGC advertising what we offer • Monthly gross salary 3000 EUR - 3400 EUR, based on your experience and qualifications • Health insurance from Day 1 • Performance-based bonus • Hybrid work setup with 3 days a week from the office & flexible working hours • Growth opportunities across regions, teams, and markets • Support for learning & development • Active social agenda with team events and company initiatives • Opportunity to work in a dynamic and innovative environment driving commercial growth Vakance no Eleving Group karjeras lapas.